Privacy policy

PRIVACY POLICY

BALLETSHOP - ARTIGOS DE DANÇA, LDA., (hereinafter referred to as “BALLETSHOP”) recognizes the fundamental importance of protecting privacy, security and data for our customers and partners.

This Privacy Policy informs you of our privacy practices and the choices you can make about how we collect and use information about you, including information that may be collected from your online activity, device usage and information. provided to BALLETSHOP for recruitment or employment opportunity purposes. This Policy applies to the web pages, domains, services and products belonging to BALLETSHOP.

This Policy does not apply to third-party products, services, web pages or social media features that may be accessed through links we provide on BALLETSHOP services for your convenience and information. Accessing these links takes you out of the company's services and may result in third parties collecting or sharing information about you. We do not control, endorse or make any representations about these third party websites or their privacy practices, which may differ from ours. We encourage you to review the privacy policy of any website you interact with before allowing the collection and use of your personal data.

1. OUR PRIVACY PRINCIPLES

Lawfulness, loyalty and transparency

We treat personal data in accordance with the law and with transparency and loyalty to you. Our data processing activities are carried out: 1) with your consent; 2) in order to fulfill our obligations to you; 3) for the legitimate purpose of carrying out our business, promoting innovation and providing a seamless customer experience; or 4) otherwise required by law.

Notification and choice of data use

We are transparent and offer you clear notification and choice of the types of personal data collected and the purposes for which they are collected and processed. We will not use personal data for purposes that are inconsistent with these principles, our privacy statement or specific notices associated with our services.

Data access

We provide you with reasonable access together with the ability to review, correct, modify or delete the personal data you have shared with us.

Data integrity and purpose limitation

We only use personal data for the purposes described at the time of collection or for additional purposes compatible under the law. We take reasonable steps to ensure that personal data is accurate, complete and up to date.

Data security

To protect personal data from unauthorized use or disclosure, we implement information security controls in our own operations and offer industry-leading products and solutions with high levels of data security protection.

Liability for subsequent transfers

We recognize our potential liability for transfers of personal data to third parties. Personal data will only be shared when third parties are obliged to offer equivalent levels of protection.

2. HOW WE USE THE DATA

We collect and use personal data to manage your relationship with us and to better serve you by personalizing your experience and interaction with us. Examples of how we may use your data include:

customer experience

Continuously offer you a customer experience by maintaining accurate contact and registration data, offering comprehensive customer support, proposing products, services and features that may interest you and allowing you to participate in contests and surveys. We also use your data to offer a personalized experience, customize the services and communications you receive from BALLETSHOP and create recommendations based on your use of its services.

Transaction support

Help complete transactions and orders for our products or services, administer your account, process payments, arrange shipments and deliveries, and facilitate returns. For example, whenever you carry out a purchase process for products sold on this site, we collect your personal data (such as email address, delivery address, credit card number and telephone number) in the purchase form, only for the purpose of selling, sorting and transporting the products ordered. Whenever you record a delivery address, we collect your personal data in order to simplify the preparation of your future orders.

Administrative Communications

Communicate with you about our services. Examples of administrative communications may include responses to your questions or requests, completion of service or warranty-related communications, notifications with security reminders or applicable business updates relating to mergers, acquisitions or disposals. For example, whenever you request service assistance, we collect your personal data (such as name and email address) in order to provide you with the store's Customer Support services and for assistance.

Security

Maintain the integrity and security of our websites, products, features and services and prevent and detect security threats, fraud or other criminal or malicious activity that could compromise your information. When you interact with us, we will also take reasonable steps to verify your identity, such as requesting a password and user ID, before granting access to your personal data. We may also maintain additional security measures, such as CCTV, to protect our physical locations.

commercial operations

Conduct normal business operations, including recruiting, verifying your identity, making credit decisions when applying for credit, conducting business research and analytics, reporting and business management, staff training and quality assurance objectives and outreach programs. 

Advertising

Offer personalized promotional proposals (according to your privacy preferences) about our services and other websites of selected partners.

Compliance with the law

Compliance with applicable laws, regulations, court decisions, government law enforcement requests, to properly operate our services and products and to protect ourselves, our users and our customers and to resolve any disputes with customers.

3. DATA WE COLLECT

Personal data is any information that personally identifies you, or from which you can be identified directly or indirectly. We may collect your personal data through your use of our services or during conversations or correspondence with our representatives. The personal data we collect from you depends on the nature of your interaction with us or the services you use, but may include the following:

Information you provide directly

Contact details – We may collect personal and/or business contact details including your first name, surname, postal address, telephone number, email address and other similar contact information.

Account Data – We collect information such as how you purchased or subscribed to our services, your transaction, billing and support history, the services you use and any other information related to your account.

Security credentials data –We collect user IDs, passwords, password hints and similar security information necessary for authentication and access to BALLETSHOP accounts.

Social media data – We may provide social media features that allow you to share information with your social media and interact with us on various social media sites. Using these features may result in the collection or sharing of information about you, depending on the feature. We encourage you to review the privacy policies and settings on the social media sites you use to make sure you understand the information that may be collected, used and shared by those sites.

Other uniquely identifying information – Unique information that we may collect from you includes information that you provide when you interact in person, online, by phone or email with our services, other customer support channels. You are not obliged to share the personal data we ask for, but if you choose not to share the information, in some cases we may not be able to respond.

Automatically collected information about your use of our services

Navigation data on the “website”– We collect information about your visits to and activity on our websites and applications including the content (and any advertising) you view and interact with, the address of the website you came from and other clickstream behavior (such as such as the pages you've viewed, the links you've clicked on or which items you've added to your shopping cart). Some of this information is collected using automatic data collection tools, which include cookies, web beacons and embedded web links.

Anonymous or aggregated data – We may collect anonymous survey responses or anonymous or aggregated information about how our services are used. In the course of operations, we may also apply an anonymization or pseudonymization process to your data so that it is unlikely to identify you through the use of this data with available technology.

Information from third-party sources

We may also acquire data from third-party sources that we believe are credible and that are publicly available or available on a commercial basis. That information may include personal data such as your name, address, email address, preferences, interests and certain demographic data. For example, personal data can be collected through social media. The basic details we receive may depend on the privacy settings of your social media account.

In order to provide certain BALLETSHOP services at a business level, your company's contact details may be provided to us through a designated entity within your business or company (such as a member of your IT department). Where necessary, we may also use information provided by you or your employer, along with information available from public domain sources, both online and offline.

To ensure data accuracy and offer a superior customer experience, providing you with better services, content, marketing and personalized advertising, we may associate or combine the information we collect from the different sources described above.

4. CHILDREN'S PRIVACY

BALLETSHOP does not knowingly collect information from children in accordance with local law, and does not direct its web pages or mobile applications to children.

5. HOW WE KEEP YOUR DATA SECURE

To prevent unauthorized disclosure or access and to ensure proper use of your information, we use appropriate physical, technical and administrative procedures to safeguard the information we collect and process. BALLETSHOP keeps the data under the terms required or permitted by law and as long as the data continues to have a legitimate commercial purpose.

6. HOW WE SHARE DATA

We will share your personal data as follows:

Share with service providers

We engage service providers to manage or support certain aspects of our business operations on our behalf. These service providers may be in other global locations and may provide services, customer support, order fulfillment, product delivery or return, payment processing, content personalization, advertising and marketing activities (including digital and personalized advertising), IT services, email service providers, data hosting, debt collection and management or support for the company's websites. Our service providers are obliged to safeguard any personal data they receive from us and are prohibited from using personal data for any purpose other than providing services in accordance with BALLETSHOP's instructions. We also take steps to provide adequate protection for any transfers of your personal data in accordance with applicable law.

Compliance with the law

We may also share your personal data when we have a good faith belief that we have an obligation to: (i) respond to duly authorized requests for information from law enforcement agencies, regulators, courts and other public authorities, including complying with national security or other law enforcement requirements; (ii) comply with any law, regulation, court notice, or court order; (iii) investigate and help prevent security threats, fraud or other criminal or malicious activity; (iv) enforce/protect the Company's rights and assets; or (v) protect the rights or personal safety of the Company, our employees and others in property or using Company property when permitted and in accordance with the requirements of applicable law.

Share with other third parties

We may also share your personal data with: (i) credit reference and fraud prevention agencies; (ii) debt collection agencies (for debts outstanding with us); (iii) insurance provider if you have purchased an insurance policy through us (eg care packages); or (iv) other third parties, such as our channel partners, with appropriate notice and consent. If you choose to provide personal data to other companies, such personal data will be handled in accordance with the privacy policy of those companies, which may differ from BALLETSHOP's policies and practices.

7. CHOOSE YOUR PRIVACY PREFERENCES

You have the option to subscribe to communications from us relating to our specific services. You can also choose to receive general communications from us and you can choose how those communications are delivered – e.g. via post, email, telephone, fax, mobile device or online.

You can add or change options about receiving the general communications subscription at the data collection point or using other methods that are described in the following sections. These options do not apply to communications that are primarily for the purpose of administering the completion of orders, contracts, support, security notices or other administrative and transactional notifications where the primary purpose of these communications is not promotional in nature.

Subscription Communications

Subscription communications include email newsletters, expressly requested by you or that you have consented to receive. After requesting such communications, you may opt out of receiving them using one of the following methods:

• Select the “opt-out” or “unsubscribe” link in the email or follow the instructions included in each email subscription communication;
• Go back to the web pages where you initially registered your preferences and follow the instructions for withdrawing;
• Please contact our Data Protection Department. Give your name, contact information and relevant specific information about the subscriptions you want to stop receiving.

general communications

Our general communications provide information about products. This may include information about new products, special offers, personalized content, targeted advertising, invitations to participate in market research or compliance reviews.

You can opt out of receiving these general communications using one of the following methods:

• Select the "Opt-out" or "Unsubscribe" link in the email or follow the instructions included in each email communication;
• Write to the Data Protection Department. Be sure to provide your name, contact information and relevant specific information about your privacy preferences.

8. HOW WE USE THE AUTOMATIC DATA COLLECTION TOOLS

We use and allow certain companies to use cookies, web beacons and other similar technologies (collectively “automated data collection tools”) in our services. We do this to understand your use of our services; improve your user experience and enable personalized features and content; optimize our marketing advertisements and allow third-party advertising companies to help us deliver advertisements specific to your interests across the Internet. You can find more information about automatic data collection tools at: www.allaboutcookies.org.

Our use of cookies

Cookies are text files containing small amounts of information that are transferred to your device, or more technically, to the browser you use on that device, when you visit a website. The entity that places cookies on your browser can then read the information in that cookie that you have set. Cookies are usually classified as "session cookies" that do not stay on your device after you close your browser or as "persistent cookies" that usually stay on your device until you delete them or until they expire.

Different cookies are used to perform different functions that we explain below:

We use cookies that are essential - Some cookies are essential to allow you to move between our websites and use their features, such as accessing secure areas of the website. Without these cookies, we cannot activate appropriate content based on the type of device you use.

We use cookies to remember your choices - These cookies allow us to remember the choices you make on our web pages (such as your preferred language or the region you are in) and to offer you improved and more personalized features. These cookies may also be used to remember changes you have made to the size and font of text and other parts of web pages that you can customize. They may also be used to provide services that you have requested, such as watching a video or commenting on a blog. The information these cookies collect may be anonymized and they cannot track your browsing activity on our web pages.

We use cookies to personalize your experience - We also use cookies to change the way our web pages behave or look to personalize your experience with information we infer from your behavior on our web pages or information we may already have about you. you because you are, for example, a registered customer. These cookies can be used to personalize our services received by you or the content, look and feel that we convey to you in subsequent sessions on our web pages. For example, if you personalize web pages, a cookie helps the web page server to remember your specific information. The next time you visit our websites, the information you previously provided can be retrieved, so that you can easily use the features of the website you previously chose.

We use cookies for performance and analytics - We use our own and/or third-party cookies and other identifiers (such as web beacons) to see how you use our web pages and services in order to improve their performance and develop our services. them according to the preferences of our customers and visitors. For example, cookies and web beacons may be used to: test different designs and ensure that we maintain a consistent look and feel across our web pages; track and provide trend analysis of how our users interact with our web pages and communications and track errors.

Atendendo ao acima exposto, gostaríamos de informar que, atualmente, utilizamos os seguintes cookies:

9. OTHER AUTOMATIC DATA COLLECTION TOOLS

When applicable, we ask for your consent to the use of cookies and other Automatic Data Collection Tools that store or access information on your device.

Cookies

If you do not want to allow any cookies or if you only want to allow the use of certain cookies, please consult your browser settings. You can also use your browser settings to withdraw your consent to our use of cookies at any time and delete cookies that have already been set. The browser's help menu or the website www.allaboutcookies.org contains comprehensive information about the opt-out process in different browsers.

Please note that by disabling certain categories of cookies, you may be prevented from accessing some features of our websites, or certain content or features may become unavailable.

If you have questions about our use of cookies, you can contact the data protection department.

web beacons

Since web beacons are the same as any other request for content included in the recipe for a web page, you cannot opt ​​out or refuse them. However, you can disable web beacons in email messages if you do not download images contained in messages you receive (this feature varies depending on the email software used on your personal computer). However, doing so does not always disable a web beacon or other automatic data collection tools in the email message due to specific email software capabilities. For more information on this, refer to the information provided by your email software or service provider. Web beacons may also be rendered ineffective under some circumstances by opting out of cookies or modifying your browser's cookie settings.

Embedded web links

If you do not want us to collect information about the links you click on, you can:

• Change your choice about how you receive communications from us (ie, choose a text-based version of the message where available) or choose not to click on links in emails we send.

10. EXERCISE OF YOUR RIGHTS AND CONTACTING US

You have the right to access any personal data that you have provided to us or that we hold about you. Furthermore, you have the right to withdraw any previously granted consent or to request correction, modification, limitation, opposition, anonymization or deletion of your personal data and to request an explanation about the treatment. You also have the right to portability and not to be subject to decisions made exclusively based on automated processing. In certain cases, your request may be rejected based on a legitimate exception, such as where providing information reveals someone else's personal data or where we are legally prevented from disclosing that information.

contact us

We value your opinion. If you have any questions or concerns about our privacy statement, the collection and use of your data, or a possible breach of local privacy laws, please contact us:

Data Protection Department

Avenida Drº Adelino Amaro da Costa, Lote 4, Loja 4C,

2415-356 Leiria

 or to the email address rgpd@balletshop.pt

All communications will be treated confidentially. Upon receipt of your communication, our representative will contact you within a reasonable time to respond to your questions or concerns. We want to ensure that your queries are resolved in a timely manner and in an appropriate manner.

If we are unable to resolve your queries, you have the right to contact the local supervisory authority (National Commission for Data Protection).

11. AS CHANGES TO OUR PRIVACY STATEMENT

If we modify our privacy statement, we will post the revised statement here with an updated revision date. If we make significant changes to our privacy statement that materially change our practices and privacy, we may also notify you by other means, such as sending an email or posting a notice on our corporate website and/or social networks before the changes take effect. This privacy statement was last updated in May 2021.